Most people know that slower breathing works to relax them, yet still don’t do it. Why? Because we take 23,000 breaths per day and they’re all unconscious. The Shift is physical and because you’re wearing it, those slower breaths become more consistent as a daily practice. Whether you’re stuck in traffic, can’t sleep at night, or simply have an anxious mind…The Shift is there to immediately bring you back to calm.

Think of your inhalations as the gas pedal and your exhalations as the brakes. Stress triggers short inhales which launches you into ‘fight or flight’ mode. With 50,000 thoughts and 150 phone notifications everyday, we enter this state of mind too often which makes us feel tired and tense. Extending your exhales immediately reverses this state within two minutes by lowering cortisol (stress hormone), blood pressure, and heart rate. We used this proven science to engineer a tool that allows you to access these longer exhales more often which makes you breathe better as a habit.

The Shift is the first of its kind so we can appreciate the initial confusion. We were inspired by a proven straw breathing technique to silently calm the mind but wanted to design something more practical and worn as a commitment to breathing better. We use medical grade 316 stainless steel with precious metal colors baked though so it can be used safely everyday. We also tested and patented the tube length and diameter in order to create ideal exhalations that physiologically trigger calm. You could absolutely use a straw but we found that random sizing can be ineffective and flatten in your pocket. Wearing The Shift as a necklace is a commitment to breathing better as a daily habit which makes you feel better whenever you need a breather.

You can test drive The Shift for 30 days risk free. If it hasn’t changed the way you feel, we’ll send you a free postage label (if located in the US) to ship it back for a full refund. You have nothing to lose, except anxiety.